Entry
$79/month
Billed yearly at $948
One brand and the buyer questions that matter most.
- 1 workspace
- 60 buyer questions per check
- 5 audiences
- ChatGPT tracking
- Weekly refresh
- Competitors, citations, and sentiment
Pricing
Know when AI chooses your brand.
Start with a free reveal, then pick the tracking and team access your brand needs.
Pro
Most popular$279/month
Billed yearly at $3,348
Deeper tracking, plus proof of what moved.
- 3 workspaces
- 60 buyer questions per check
- 8 audiences
- ChatGPT and Perplexity
- Weekly refresh
- Before and after reports
Enterprise
Custom
Invoiced annually, with assisted onboarding.
Broader coverage, scale, and support for larger teams.
- Custom workspaces and limits
- Broader engine coverage when agreed
- Multiple brands and client workspaces
- Custom schedules and exports
- Onboarding and procurement support
- SSO on the roadmap, not self-serve today
What every plan tracks
Every plan measures what actually matters.
Heft keeps the product vocabulary simple, so your team can see where your brand stands and what to improve next.
Mention
See whether AI names your brand anywhere in the answer.
Cite
Know when AI points to one of your pages as supporting evidence.
Recommend
Track whether AI tells the buyer to choose you or a competitor.
Role
Understand whether you are the first choice, an alternative, or absent.
Compare plans
Choose the depth your team needs.
Start focused with one brand, add deeper tracking as your AI visibility program grows, or talk to us about a larger rollout.
| Capability | Entry | Pro | Enterprise |
|---|---|---|---|
| Brand workspaces | 1 | 3 | Custom |
| Tracked buyer questions | 60 | 60 | Custom |
| ChatGPT tracking | |||
| Perplexity tracking | Not included | ||
| Broader engine coverage | Not included | Not included | Custom |
| Automatic weekly rechecks | Weekly refresh | Custom schedule | |
| What moved reports | Not included | ||
| Exports and deliverables | Not included | Standard | Custom |
| Audiences | 5 | 8 | Unlimited |
| Priority onboarding | Not included | Not included |
Limits reflect the current billing catalog and can change with plan updates.
FAQ
Everything you need before getting started.
Start with the free reveal to see how Heft works using your own brand. Upgrade only when you need ongoing tracking and deeper coverage.
Yes. Enter your website to generate a free initial visibility reveal. You can see how AI talks about your brand before choosing a paid plan.
It is a real question a potential customer might ask an AI assistant while researching a product, service, or provider. Heft checks how your brand appears in the answer.
Entry tracks ChatGPT. Pro adds Perplexity. Enterprise can include broader engine coverage such as Claude and Gemini, depending on the agreed setup — those engines are not on Entry or Pro by default.
You save the rivals you want to track. Brands AI recommends that you have not saved yet appear as suggestions until you choose to track them.
Paid plans keep the check history you need for before-and-after reviews. Exact retention windows can vary by plan — ask us if you need a specific retention commitment for procurement.
Yes. You can upgrade when you need more engines, more workspaces, or team depth. Billing details can be managed inside your workspace.
Yes. The Enterprise plan is the best fit for agencies that need multiple client workspaces, higher limits, exports, and role-based access.
SSO, SOC 2, and custom contracts are on the roadmap for Enterprise conversations — they are not shipped on self-serve Entry or Pro today. If your security review has to finish before a trial, established platforms will fit better right now.
Heft rechecks the same buyer questions and shows what moved, so you can compare before and after results and see whether AI changed its answer.
Your first reveal is free
See what AI says about your brand.
Enter your website to start your free reveal. No card is required for the initial check.
Your website stays attached to your report, so you will not need to enter it again after signup.